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Girl Scouts of Connecticut's Girlz R.U.L.E.™ program officially trademarked

March 27, 2012

Girl Scouts of Connecticut’s signature anti-bullying program, Girlz R.U.L.E.™, has officially been recognized as a copyrighted term by the U.S. Patent and Trademark Office.

“We are pleased to have our signature anti-bullying program patented,” said Jennifer Smith Turner, CEO, Girl Scouts of Connecticut. “We know that our program is effective in ending bullying behaviors and showing girls how to relate to each other in a positive way. We will continue our efforts to educate girls about building healthy relationships and to stay away from behaviors that can hurt others.”

This signature program began as early as 2002 when Girl Scouts in Connecticut developed an anti-bullying program that began in Greenwich with a small group of girls at an after-school program. Through time, these activities expanded into our Girlz R.U.L.E.™ program. Girlz R.U.L.E.™ received initial funding from P.A.V.E. the Way (Project Anti-Violence Education), which is a national Girl Scout initiative funded by the Corporation for National and Community Service.

Four key words make up the program: Respect, understand, lead, and empower. Through a series of team challenges, girls learn the positive and negative impact of their words and how to build healthy relationships with one another through a six to eight week series.

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